Financial Management - Startup Founders & CEOs
You focus on the company’s future.
We focus on digits.
As a founder or CEO, your vision sets the course for your company's future. But juggling growth, financial health, and strategic direction can feel like navigating a complex labyrinth. At Scaleup Finance, we understand that your focus is on scaling your vision, not getting bogged down by financial management.

Be the founder you want to be.
Whether you’re just getting started building out your finance function, or have a foundation in place, Scaleup Finance provides a flexible solution that is built to scale as your business grows. We help startups to streamline financial planning and analysis, automate financial reporting and navigate the complexities of financial management with ease. With CFO Services tailored to the unique needs of startups, Scaleup is the perfect solution for busy founders looking to grow their business.
Build financial strategy
Build scalable growth with a financial plan that sets you up for success. Our team helps you with those budgets and forecasts that bring you one step closer to meeting your strategic goals.
Analyse financial health
Get an instant look under the hood of your business and the key insights to keep it humming: from financial metrics like MRR, ARR and Burn Rate to customer metrics such as Customer Acquisition Cost (CAC) and Churn Rate.
Communicate effectively
Whether it's that board meeting you need to prepare for or your monthly investor report, you shouldn’t spend hours buried in spreadsheets. Our platform automates and professionalises those monthly reports for you.
Get the financial advice you want
Startup finance shouldn’t keep you up at night. Get the CFO support you need with a dedicated CFO Partner who helps you make sense of those numbers – the CFO Service every startup needs.
automate operational finance
Bookkeeping, payments and payroll. Important? Yes. Exciting? Perhaps not.
Leave the dull day-to-day to us: Our team will automate those routine financial tasks, so you can stick to what you love.
Get the funding you need
Funding can help take your startup to the next level. Your startup-experienced CFO Partner can support you with strategic guidance around key activities of the fundraising process, such as crafting a financial model that will catch the eye of investors.

We collect the tedious financial stuff.
You collect the credit.

All the answers you need for all the questions you’ve got.
(But also TL;DR)
What is financial planning for founders?
Financial planning for founders starts with clarity. You need to know your runway, forecast your cash flow, and understand how different scenarios affect your next move. Scaleup’s fractional CFO services for founders gives full visibility - showing when to raise funds, how to allocate resources, and where to optimise for sustainable growth. Everything is guided by an experienced CFO team that turns your data into direction.
Why is managing startup finances different from corporate finance?
Startups operate in constant change. Unlike large corporations with predictable structures, founders must adapt quickly, manage limited resources, and meet investor expectations.Scaleup Finance’s outsourced CFO services provide flexible, founder-focused financial management - pairing expert CFO guidance with structured processes built specifically for startup realities. It’s about balancing speed with control.
How can structured financial management reduce founder stress?
By replacing uncertainty with insight. Our startup finance management transforms complex numbers into clear, actionable reporting. Founders get concise financial overviews, key metrics, and forward-looking forecasts - turning financial management from a reactive chore into a strategic advantage. Your dedicated fractional CFO ensures every report leads to smarter, calmer decisions.
What’s the biggest challenge in managing startup finances?
Timing. Most founders struggle with knowing when to spend, when to raise, and how to manage burn rate effectively. Scaleup Finance connects short-term financial activity with long-term runway planning, helping you scale responsibly and keep investors confident every step of the way.
Can startup finance really be simple?
Yes - when it’s structured right. Scaleup Finance streamlines your financial strategy and operations with efficient reporting processes and expert CFO oversight. With outsourced CFO leadership you get clarity, accuracy, and insight - without the need to manage multiple tools or drown in spreadsheets.
How does Scaleup Finance transform startup financial management?
We combine technology and human expertise - but we’re not a software company. Scaleup Finance integrates leading financial tools with the knowledge of an experienced CFO team. You gain the strategic insight of a senior finance partner and the efficiency of a full finance department - all tailored to your growth stage.
Is managing startup finances only about fundraising?
Fundraising is important, but it’s only one part of the picture. True financial management also includes day-to-day operations like payroll, vendor payments, cash flow tracking, and investor communication. Scaleup Finance supports all of these areas - building structure and clarity into your everyday financial decisions while preparing you for your next milestone.
Who benefits most from fractional CFO services?
Founders who need senior financial leadership without the cost or commitment of a full-time CFO hire. Startups, growing companies and fast-scaling teams all benefit from Scaleup Finance’s fractional CFO services - combining strategic foresight with operational excellence as your business grows.
Can Scaleup Finance scale with my company?
Absolutely. Scaleup Finance evolves with your business - from early-stage setup to complex investor reporting and international growth. Our finance professionals ensure your structure, reporting, and insights mature alongside your company - keeping you financially organised and investor-ready at every stage.